Lanique Spirit of Rose boasts 200 years of history, and is still distilled today using the same artisan method. I had the pleasure of shooting Lanique cocktails at Gaucho Covent Garden, Cocktails in the City and Bourne & Hollingsworth Street Bar.
Shooting a heritage brand: Lanique Spirit of Rose
Lanique Spirit of Rose has a rich history, originating from 1875. In this shoot, the client wanted to capture beautiful imagery, primarily for their social media channels. In the first part of the shoot, which took place at Gaucho Covent Garden, they wanted to highlight the bottle and showcase some of their key serves. The second part of the shoot featured their collaboration with Bourne & Hollingsworth, both at their Soho street bar and at the Cocktails in the City festival.
Lastly, looking at their audience, they recognised that the majority of their audience were male mixologists. As a result, they were looking to move away from their pink, light and bright aesthetic and incorporate action shots behind the bar.
The photography brief
The cocktail photography shoot for Lanique was split in three parts:
Firstly, at Gaucho Covent Garden, I shot the following key serves:
- Rose Fizz
- Rose & Tonic
- Rose Sour
- Rose-ito
- Rose Negroni
- Rose Spritz
- Lychee Rose Martini
Secondly, at the Bourne & Hollingsworth Lanique street bar, I shot:
- Rose & Grapefruit Margarita
- A Shore Thing
- A Rose a Day
Lastly, at Cocktails in the City, I shot:
- A Rose a Day
- A Shore Thing
- Shell Tasting Serves
Lanique cocktail photography at Gaucho Covent Garden
The Lanique key serves were prepared by Simone Fabiani at Gaucho Covent Garden. To capture the brand’s essence, I photographed the cocktails in different settings, both indoors and outdoors, as well as behind the scenes at the bar, and lifestyle shots.
Lanique key serves photography – indoors
behind the scenes at gaucho
Lanique key serves – outdoors
Lanique lifestyle shots
Lanique cocktail photography at the Bourne & Hollingsworth street bar
The Bourne & Hollingsworth street bar in Soho serves three Lanique cocktails. They are available all summer.
Lanique x Bourne & Hollingsworth at Cocktails in the City
The last shoot location was the Lanique x Bourne & Hollingsworth booth at Cocktails in the City. At the festival, which takes places over a weekend in July, August and September, the Lanique team prepared two cocktails, as well as organised taster sessions with drinks were served in oyster shells.
The nitty-gritty
This was a full day shoot over three locations. I used a Sony a7iii, with a 50-mm and a 24-70mm lens, and a Godox softbox strobe light.
The shoot was organised by Roche Communications.
Want to see more?
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For more cocktail photography, check out my previous shoots at Sabine Rooftop Bar. For more restaurant photography, have a look at my previous shoots at Benares Mayfair, Bonfire, Sabine Rooftop Bar, SlowBurn, Chuku’s, The Haberdashery, and Pastore – or get tips on how to pick the right restaurant photographer for your business. You can also see some of my food styling gigs!
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